I help founders and leaders see what comes next—for the company and for themselves.

Entrepreneur. Investor. First believer. Author. I advise founders and leaders at consequential moments—when a company, a career or a life needs a clearer next move.

Voodoo Ventures is the history behind this work. I’m not currently making new investments or accepting pitches.

Chris Schultz laughing as he lifts a record from a turntable in his listening room
Take the uncommon path.

Criticism is easy to find. First believers are not.

When Patrick Comer returned to New Orleans to build Lucid, plenty of investors told him no. I wrote the first check, and Lucid went on to become New Orleans’s first unicorn and was acquired for $1.1 billion.

One credible believer can give you room to become what you already see.

Read more about being a first believer →

Chris Schultz in conversation with a younger founder, pen in hand
A first believer in your corner.

When I’m useful.

The hardest decisions rarely fit neatly into a board deck. Sometimes the company is at an inflection point. Sometimes you are. Advisory is direct, practical work with a small number of people at moments that do not fit a formula.

  • You can see something other people can’t.

    You need a first believer who will also tell you the truth.

  • The old playbook no longer works.

    AI, the market or the company has changed—and the conventional answer feels wrong.

  • The company is working. The life around it isn’t.

    You want to keep building without losing the person, relationships and meaning that made any of it worthwhile.

I advise. You operate.

Close to the work.

I have spent my career close to the work: writing the first check, building the software, assembling the team, helping founders find customers and creating places where the right people can find one another. I prefer to get inside the work—to understand what is true, what is missing and what practical help might matter.

  • Speaking

    I speak and teach about AI, agency and building a company without postponing your life.

  • Building

    I build software and operational systems that give small teams and community organizations more time for the work that matters.

    Explore AI Build + Transfer →

  • Gatherings

    Anne and I host intimate experiences built around walking, music, meals and long conversations about work, creativity and the life around them.

Cover of Analog by Chris Schultz — a bold folk-art illustration in red, mustard and charcoal with bison, mountains, a river and a butterfly framing the title

The book

Agency. Joy. Meaning.

I wrote Analog to understand the question beneath the work: what does it mean to live well—and why wait? It is the philosophy behind Voodoo Ventures.

Explore Analog →

A few companies I’ve believed in.

NOLA → LAGOS → HEALDSBURG

Innovation is everywhere. Talent is everywhere. Opportunity is not confined to the coasts.

  • Lucid
  • Flutterwave
  • The 86 Company
  • Neighborland
  • Research Defender
  • Microtraction

See the investment history

Notes from the uncommon path.

I write about investing, agency, AI, joy, meaning and what it takes to build a life well lived.

Read more on The Analog Life →

What are you navigating?

If you’re facing a decision, bringing people together or building something that could give people more agency, send me a candid note about what is at stake and why it matters now.

Tell me what’s at stake